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Mercado Bitcoin lays down roots in Europe with a €50 million investment in Portugal

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Mercado Bitcoin’s expansion across the Atlantic into Portugal marks a significant step in its international growth, aiming to support the local ecosystem through regional investment, job creation, and economic development

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Mercado Bitcoin (MB), Latin America’s largest digital assets platform, announces its expansion into Portugal. Committing €50 million to building and strengthening its European presence, the company aims to advance its goal of becoming one of the top ten European fintechs by 2030. The investment will be used to develop new product offerings and technologies and facilitate the seamless transfer of capital between European and Brazilian markets.

Portugal has established itself as a European crypto hub, with 43% of Portuguese investors already investing in digital assets—nearly double the European average of 22%. In October 2025, the Portuguese government introduced new crypto legislation, aligning national laws with the EU’s MiCA framework. The reform strengthens transaction oversight, expands anti-money laundering measures, and requires crypto-asset providers to be licensed and supervised by the Bank of Portugal and CMVM. This reinforces Portugal’s commitment to supporting crypto as a legitimate and regulated part of its financial system. 

Mercado Bitcoin continues to expand its Portuguese presence, offering over 450 cryptocurrencies and digital fixed-income products popular among investors. The company has introduced a cross-border payment solution for Brazilians living in Europe and Europeans sending funds to Brazil, allowing seamless Pix transactions using stablecoins, with zero financial transaction tax (IOF).  To further enhance cross-border integration, Mercado Bitcoin is launching MB One Internacional, an exclusive channel for private clients that allows investors to maintain active accounts in both countries. 

Mercado Bitcoin, which is already registered and holds an operating license issued by the Bank of Portugal, is awaiting approval for its MiCA license. The company plans to engage in and sponsor local events and business initiatives throughout Portugal, deepening connections within the nation’s existing financial and technology sectors. 

“With more than a decade of experience, we’ve built a solid foundation that led us to become Latin America’s first crypto unicorn,” says Reinaldo Rabelo, President of Mercado Bitcoin in Europe. “Expanding into the European market allows us to extend that legacy, leveraging the innovation and expertise developed in Brazil to strengthen our role as a bridge between the Brazilian and Portuguese markets, delivering fully integrated, regulated financial solutions.”

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